Hotel Brand Will Serve 3,000 Free Chocolate Chip Cookies Today at Walk of Fame Park and the Legislative Plaza as Part of its Worldwide #CookieCare Campaign
NASHVILLE, TENN – On May 15, 2014 DoubleTree by Hilton will celebrate the “sweetest” holiday, National Chocolate Chip Cookie Day, by bringing “Cookie Care” to Nashville, Tenn., home to the maker of the brand’s signature treat, The Christie Cookie Company.
Hotel team members from the area will hand out thousands of DoubleTree by Hilton’s iconic chocolate chip cookies throughout the day in the hopes of making people’s day a little brighter. The celebration will continue by offering free chocolate chip cookies to anyone who walks into any DoubleTree by Hilton hotel – with or without a reservation.
The initiative is part of the hotel brand’s global Cookie Care campaign, which launched this spring to celebrate the brand’s milestone of more than 300 million cookies given to guests as a welcome at hotel check-in. The program takes the brand’s sweet treat beyond hotel doors to surprise people at high-profile events and important moments.
DoubleTree by Hilton will be celebrating National Chocolate Chip Cookie Day by spreading the Cookie Care through:
- Conducting cookie giveaway events from 11 AM – 1 PM at Walk of Fame Park (121 4thAvenue S) and at Legislative Plaza (301 6th Avenue N).
- Surprising Martha O’Bryan Center with a special cookie delivery.
- Offering free chocolate chip cookies to anyone who walks into a DoubleTree by Hilton location – with or without reservation.
- Inviting consumers all over the U.S. to join the conversation and celebrate along using #CookieCare on social media to recognize someone they would like to share #CookieCare with on this sweet holiday for a chance to surprise others!
In the spirit of paying it forward, everyone will receive two cookies – one to keep and one to share!
WHEN/WHERE:
- Walk of Fame Park
Thursday, May 15
11 – 1 PM
121 4thAvenue S
- Legislative Plaza
Thursday, May 15
11 – 1 PM
301 6thAvenue N (on the courthouse lawn near the food trucks)
- DoubleTree by Hilton
Free cookies to anyone who walks in the hotel – with or without reservation
- CookieCare.com for a chance to share the #CookieCare with others and to enter the free sweepstakes for chances to win instant prizes and hotel stays.
According to DoubleTree by Hilton:
We believe the little things mean everything when it comes to a great travel experience. This is why we’ve delighted guests with a warm chocolate chip cookie welcome for more than 25 years – the first “little thing” guests experience when they stay with us. Now, our simple gesture of a warm cookie at check-in has become synonymous with the DoubleTree by Hilton brand and a powerful symbol of the little, bright moments in life – we believe that no matter where you are or how you’re feeling, cookies have the power to make you smile. As a brand, we have given out more than 300 million pieces of love – in the form of a cookie – and this year, we will leverage this iconic symbol to create and celebrate many more happy moments all year long… by sharing the #CookieCare.
LEARN MORE:
Visit CookieCare.com for more information, and to enter the free sweepstakes for chances to win instant prizes and hotel stays.